The Estee Lauder Companies' Breast Cancer Awareness Campaign 2009
Calendar of activities in Malaysia:
- Walk for World Pink and Landmark Illumination @ KL Tower base
Oct 3 (5pm onwards)
The entire KL Tower will be illuminated in pink as part of the Estee Lauder Global Landmarks Illumination Initiative. As a prelude to the illumination this year, a Walk for World Pink will be held in KL to raise awareness on the importance of self-breast examination. To register, visit the Federal Territory Amateur Athletic Association head office or www.hoosa.asia
- Mall Road Shows
Oct 9-11 @ The Gardens, Concourse
Oct 16-18 @ Suria KLCC, Concourse
The 3 day roadshows are open to public and offered free of charge. Activities include health talks, clinical breast check-ups and sharing sessions with those affected by breast cancer. Shoppers can also purchase limited edition World Pink products by Origins, Estee Lauder and Bobbi Brown, as well as World Pink T-shirts and enamel pink ribbon. Proceeds will go towards the Campaign fund
- Charity Gala Dinner & Auction
Oct 24 @ Mandarin Oriental KL
The Campaign culminates with the Charity Gala Dinner & Auction, where one-of-a-kind gowns specially designed by 5 top Malaysian designers will be auctioned off. Also up for grabs is the world's only Reverso Squadra Classic embellished with the Pink Ribbon by Jaeger-LeCoultre. Those who purchase raffle tickets at RM100 each stand a chance to take home fabulous items like camera, laptop, timepiece, bags and dining vouchers. Tables are priced at RM5,000 and RM10,000. For details, call 03-2092 6000 ext. 154
Excerpt courtesy of The Star (page M12, Events, Saturday Metro dd 05/09/09)
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